To kick start the new year I’m introducing a brand new feature on Jennypurr; a four week series every month focusing on a blogging or business topic to help you and I really build online spaces that we love. For the next four Monday’s in January we’re going to be focusing on Getting Specific With Your Blog, as this is the year I really want to narrow in, get specific, and focus on creating content for likeminded passionate bloggers and creatives. Over the next four weeks we’ll be focusing on pin-pointing what it is we really want to be creating, so we can then build an implementable roadmap to help us really achieve our goals and reach our ideal audience. 

If getting specific with your blog and really creating a bold and brave online space is a challenge you want to take on this month, I’m super excited to have you on board. And if you’re really committed to making 2015 your best blogging year yet, there will be extra resources (and a free mini eBook) for mailing list subscribers throughout the month if you want to sign up here. 

The past 12 months of running this blog have been so enjoyable for me; I've learned so much, grown so much, and taken a leap into the next chapter of what I really want this space to be. I started the year as a beauty blogger, and along the way I discovered that my heart really belonged to creating content for fellow creatives and bloggers and after taking a scary leap into refocusing my blog I am very happy to say it's a decision I'm so glad I made. I'm so crazy grateful for all of your support and kind words this past year - putting yourself and your work out there online for the whole world to see is scary business, and being able to do it alongside such an engaged and awesome readership is something that means so much to me.

I'm so excited to be heading into 2015 feeling motivated to raise the bar of what I want this space to be, nurture the online community we're building together, and support my fellow creatives along the way. This is the year where I really feel like I've started to find my creative tribe, and I'm so grateful for all of the awesome friendships and connections I've made online this year - so many of them started in the comments section of this blog! Looking back over the past 12 months I feel like I've come on leaps and bounds in terms of content creation and finding my blogging voice, and today I wanted to share with you 14 of my favourite blog posts of 2014. 

The end of 2014 is finally upon us, and like everyone else I've been planning ahead for 2015 and making some personal and work related goals for the new year. 2014 has been a great year for me, even with its highs and lows I've learned so much and I feel like I'm ready to take on whatever 2015 sends my way - I spoke more about what I learned this past year here. I've been working on some super secret behind the scenes projects these past few months and I'm really excited to share a little more about them with you today. So for my last post of the year, here are five goals that are guiding me as I step into a brand new year:

Your blog is way more than just the awesome words and visuals you share with the world; it’s the reader experience you craft and create. To stand out in a sea of so many awesome blogs, having a reader experience to remember is one of the best ways to really create an online space with impact and reach. I’ve put together a free 20+ page PDF download for you guys, sharing lessons I’ve learned and a bunch of worksheets, checklists, and audits to help you take your blog to the next level.

A brand new year is just a few days away and I couldn't let 2014 come and go without sharing my favourite blog posts from December. Even though traditionally this is the month where things start to get a little quiet online, I've still stumbled across and enjoyed so many awesome and insightful posts that I'm super excited to share with you all today:

2014 has definitely been the year of getting organised for me; for the girl who always scrambled the night before to get university deadlines completed, I can't quite believe how much I thrive on being organised and productive these days. For me it all starts with Sunday, I like starting my week on a good note and Monday's can usually be my most productive day but it takes a little leg work on Sunday to get myself prepared for the week to come. Today I'm bringing you a little insight into my Sunday routine, as I have four little steps I follow to get prepared for the next seven days: